beauty institutes

Active ingredients are a hotly contested area in cosmetics – both on the part of manufacturers and among users. The assessment of their qualities is not only characterised by factual arguments, but also by philosophical and even esoteric viewpoints. This results in approval or rejection as...

Can beauty salons survive in an environment of constant change in the future? This question is asked above all by those who are about to make the decision to become self-employed. What answers can be given to them?

There is a lot of discussion about sustainability. First and foremost, people think of products and their environmental compatibility, and more recently also their climate compatibility and the minimisation of their legacies – in other words, waste. But is that all? We have taken a closer look...

Sustainability in cosmetics incorporates findings from dermatology and physiology. Cosmetic preparations with this concept are increasingly used for skin care accompanying indications – without the side effects of conventional medicines.

Advertising stimulates business. And digitalisation opens up many opportunities to disseminate sales-promoting information cost-effectively alongside print media. However, this is often overlooked: Not everything is allowed – this also applies to the cosmetics industry.

Cosmetic products reduced to the essentials: The trend of skin minimalism follows the assumption that even in cosmetics, the maximum is by no means always the best. Neither for the skin nor for the environment.

Nothing is more convincing than the difference between before and after. Especially when just one treatment has improved the appearance of the skin and a skin problem is hardly there anymore. But how can such visible immediate effects be achieved?

It is a basic need for many individuals to retard the visible aging symptoms. That is why so-called “miracle agents” are booming as never seen before. Main focus is on achieving apparent effects in no time. However, anti-aging measures should supplement each other and have sustainable...

"What’s new?" It’s a typical question cosmeticians ask during trade fairs and hear in beauty institutes from their customers. As a matter of fact, new developments accelerate and a great deal is changing although not everything can actually be identified as innovative. Hypes, trends,...

Cosmetic devices - the bigger and the more recent they are - demonstrate modernity. Digital displays are more convincing than words when it comes to skin diagnosis, treatment and consultation. They are a major key to success not only for customer acquisition but also in the daily routine. When...

What does really matter and what is unnecessary? A lot of people ask themselves such kind of almost philosophical questions on their lifestyle to find an alternative plan to today's excessive consumption. Are such minimalistic considerations also significant in the context of cosmetic care?

Short-, long-term- and adverse effects of cosmetics are at close quarters. Product characteristics are rather complex and even experts sometimes are baffled. That is why more and more evaluations of cosmetic products and their ingredients are found in respective internet portals. How these data are...

Using modern skin care devices in cosmetic institutes becomes more and more popular, above all if it is a matter of anti-aging treatments. Frequently the clients ask for visible results and book skin care treatments with cosmetic devices.

Our body odour surrounds us like an aura. It contributes to whether we feel an instant attraction or dislike for another person.

When cosmetic products trigger allergies and intolerances often the ingredients are the troublemakers. Frequently overlooked are essential (co-)factors such as the individual skin constitution, random exogenous impacts, inappropriate preparations, too much or too many skin care products and, last...

More and more beauty institutes use devices and equipment to optimize their skin care treatments. It also is a fact that most of the device-assisted techniques are inconceivable without the appropriate preparations.

Specifically in cases of problem skin the cosmetician is predestined to offer comprehensive consultation on skin care and skin treatment after the skin is analyzed. Prerequisite here is detailed information on the products.

Offering a wide range of different products today has become the recipe for success of the beauty institute. Not only when establishing new beauty institutes but also in general it is recommended to carefully select the products for treatment and sale.

The task of the cosmetician is not only to provide a short-term improvement of the skin but also to effectively support the prevention of skin diseases.

The combination of cosmetic and dermatology offers a variety of opportunities/benefits for clients, patients and institutes/consulting rooms. The cosmetic dermatology or the dermatological cosmetic complements the fields of orthodox medicine and traditional cosmetic and extends their activity field.